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Cheq This is a groundbreaking credit management app that empowers users to streamline their financial responsibilities. The app allows users to manage and pay off multiple credit cards, including BNPL (Buy Now, Pay Later) accounts, from a single interface. With an added layer of motivation, users earn incentives for each payment they make, transforming routine credit management into a rewarding experience.
Client
CheQ
Service Provided
Concept Design, UX/UI Design, Motion, Prototype
Duration
6 Weeks
The Goal:
Create an intuitive and engaging credit management app that simplifies the process of managing and paying off multiple credit cards, including BNPL accounts, from a single interface. The app needed to not only streamline financial responsibilities but also incentivize users for making payments, transforming credit management into a rewarding experience.
The Challenge:
Designing Cheq This came with several challenges. The primary challenge was simplifying complex financial processes, such as integrating multiple credit accounts, scheduling payments, and tracking incentives, into an intuitive user experience. Building user trust was another critical factor, as the app required users to securely link sensitive financial data while maintaining a seamless flow. Additionally, balancing innovation with familiarity was key—while introducing new features like payment incentives, it was essential that they felt natural to users accustomed to traditional financial tools. A major hurdle was developing a scalable design system under tight deadlines, ensuring the product was investor-ready while accommodating both tech-savvy users and those less familiar with digital finance tools.
The Results:
To overcome these challenges, the app was designed with a frictionless onboarding experience, allowing users to effortlessly connect their credit accounts. Key features such as transaction transparency, payment reminders, and progress tracking were prioritized to build trust and drive engagement. The visual design embraced a modern and clean aesthetic, using a carefully selected color palette and typography that reinforced financial empowerment. The result was a powerful yet effortless user experience that transformed financial management into a rewarding process. The polished, investor-ready prototype effectively communicated the app’s vision, ultimately helping the company secure $10 million in its first round of funding.
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